During the 2024 cycle, I recognized Democrats would weaponize the national abortion debate against Sam. Instead of reacting defensively, I crafted a bold, proactive strategy: secure a national TV interview with NBC News where Amy Brown shared her deeply personal story about having an abortion before meeting Sam, and how it shaped their relationship and perspective. Their courageous interview aired on NBC Nightly News and other broadcasts, allowing Sam to outline his stance—opposing a national abortion ban—while putting the focus on women's health and humanizing the conversation. It not only put Democrats on defense but also provided Republicans nationally with a strategic framework for discussing the issue.
Ben Shapiro Fireside Chat with Sam Brown
I coordinated an exclusive fireside chat between Sam and Ben Shapiro, held in a packed Las Vegas ballroom with press in attendance. The free community event reached maximum capacity and was featured on Ben's show. Sam shared his story, took audience questions, and presented his vision for Nevada. Following the event, I helped organize a high-dollar fundraiser with Ben Shapiro, Sen. Steve Daines, and Sen. Joni Ernst, generating significant contributions for the campaign.
Campaign Support Video Series
I conceived, produced, directed, and edited Campaign Support — an online Q&A series where Sam answered questions directly from Nevadans. This level of transparency was rare in political campaigns and built trust with voters. I also created viral shorts from the series for Instagram and TikTok, generating high engagement at minimal cost while amplifying Sam's message organically.
I developed the official website for Sam and Amy Brown's book Alive Day: Finding Hope and Purpose After Losing Everything, engineered entirely without templates. Built from the ground up with AI-assisted design, the site uses a custom layout to showcase their story through immersive visuals, interactive progression, and dynamic media integration. Visitors move through chapters of photos, excerpts, and video, reinforced by reviews and calls to action. The result is a purpose-built digital experience designed to capture attention and convert interest into book sales.
Drawing on my expertise in AI-assisted development and creative direction, I conceived, designed, and orchestrated the build of this Henderson, Nevada dog salon website. Leveraging AI to execute my vision in code, I guided every element — from layout and visual tone to content strategy — to ensure the site is both irresistibly inviting and deeply trustworthy. The result is a polished, personality-rich online presence that showcases our full range of grooming services, reflects the care and professionalism dog owners expect, and strengthens the brand's connection with its community at tailsawaggin.org.
I co-authored every op-ed for Sam's campaign. Highlights: The first national op-ed by a 2024 Senate candidate supporting crypto, sparking nationwide attention and donations from crypto leaders. A Las Vegas Sun op-ed detailing Sam's abortion stance—humanizing the issue, centering women's health, and pledging to vote against a national ban. A Reno Gazette Journal piece telling the story of Sam's business stepping in when the VA failed a veteran, reinforcing his commitment to real-world solutions for veterans.
Sam Brown RNC Speech
I co-wrote and prepped Sam's address as a featured speaker at the 2024 Republican National Convention in Milwaukee. Delivered just days after the attempted assassination of President Trump, the speech framed a message of resilience: "We have been through the fire—but hope was not extinguished, it was reignited." It received national praise and attention. Sam was the only Senate candidate personally mentioned by Trump in his acceptance speech later in the convention.
Social Media Videos
Latino Outreach Video
Rosen Video
I produced countless high-impact social videos for the campaign. These included a fact-driven critique of Jacky Rosen's financial record, and coverage of a Latino community outreach event where Sam engaged directly with attendees. Both videos exemplified our strategy of combining authenticity with message discipline, driving strong engagement across Twitter, Instagram, and TikTok.